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Dental Business Strategy, Market Entry and Education in Central Asia

Let's discuss your needs for growth in Central Asia

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Contact Us

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Expert behind MS Dental Consulting

Marina Safronova

At MS Dental Consulting, I empower dental professionals, distributors and clinics to achieve sustainable business growth, with a special focus on Kazakhstan. I seamlessly combine strategy, marketing, and execution to support the full market entry process, from positioning to product registration and logistics. Additionally, I can offer tailored marketing solutions and team trainings to align your business goals. Let me help you navigate and thrive in the dental industry.

Services for you

Strategic Marketing

Tailored Solutions

    •   Brand positioning in emerging markets
   •    Go-to-market strategy
   •    Multi-channel communication & customer journey design

Team trainings

Sales and communication

Practical training for dental teams:

  • Sales techniques for treatment acceptance

  • Patient communication

  • Team alignment and performance

Business development

Development & Execution

    •   Product and service launches
   •    Sales structure development
   •    Alignment of marketing, sales, and partnerships

Product registration

Product registration & regulatory support

   •    Navigation of local registration processes
   •    Coordination with regulatory stakeholders
   •    Supporting documentation and market readiness

WHY WORK WITH ME

Own network

From logistics to product registration

12+

Years of dental industry experience

1500+

Dental practice contacts in Central Asia

Cases we did for our customers

Registering an orthodontic braces brand in Kazakhstan. We advised on the legislation requirements, collected the necessary documents for registration file and guided the client from submission to the receipt of registration documents.

US ORTHO BUSINESS

Developed a marketing and service strategy after series of market research efforts to gain market share in dental business in main Kazakhstan cities.

KAZAKSTAN DENTAL RESELLER

Created social media presence strategy to address dental professionals and offered an ortho team training in collaboration with US Dental Institute.

UK DENTAL PRACTICE 

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